How to Use Google Analytics with the Booking Engine

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Revision as of 12:41, 31 May 2019 by Dimitris (talk | contribs) (Having a Google Analytics Account)
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Introduction

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It is the most widely used web analytics service on the internet.

Google Analytics is used to track the website activity of the users, such as session duration, pages per session, bounce rate etc. along with the information on the source of the traffic. It can be integrated with Google AdWords, with which users can review online campaigns by tracking landing page quality and conversions (goals).

More information on Google Analytics can be found at Wikipedia's page

See the introductory video here:

The full list of videos the official Google Analytics YouTube channel can be found here.

The hoteliga Booking Engine and Google Analytics

The hoteliga Booking Engine supports integration with Google Analytics. In this way, you can have your property's website traffic monitored and analyzed along with the special web page of the hoteliga Booking Engine, which usually is in the form:

https://book.hoteliga.com/yourdomain

In the instructions below it is explained how to have in parallel two different views of statistics in Google Analytics, one for your property's website and one for the hoteliga Booking Engine.

Having a Google Analytics Account

Having a Google Analytics account is free. If you don't have one, visit this page and click on the "Start for free" button.

Adding a View in GA

In order to have a dedicated view of the traffic from your hoteliga Booking Engine, you need to add this view. Read here .