hoteliga - User contributions [en]

Booking Engine

2023-07-07T09:45:50Z

Ataa: /* HOW TO's */

hoteliga has its own Booking Engine.

[[Payment Methods]]

== HOW TO's ==
* [[How to create offers for reservations made from your Booking Engine]]
* [[How to deactivate the Booking Engine]]
* [[How to stop sales for specific dates in the booking engine]]
* [[How to activate the Facebook App]]
* [[How to Use Google Analytics 4 with the Booking Engine]]
* [[How to Use the Google Tag Manager with the Booking Engine]]
* [[How to Customize the Look and Feel of the Booking Engine]]
* [[How to Integrate the Search Widget in Your Website]]
* [[How to Integrate a Popup Window in Your Website With an Offer From Your hoteliga Account]]

== FAQs ==

* [[I received an email saying "YOU MAY BE LOSING SALES!"]]

Booking Engine

2023-07-07T09:43:10Z

Ataa: /* HOW TO's */

hoteliga has its own Booking Engine.

[[Payment Methods]]

== HOW TO's ==
* [[How to create offers for reservations made from your Booking Engine]]
* [[How to deactivate the Booking Engine]]
* [[How to stop sales for specific dates in the booking engine]]
* [[How to activate the Facebook App]]
* [[How to Use Google Analytics 4 with the Booking Engine]]
* [[How to Use Google Analytics with the Booking Engine]]
* [[How to Use the Google Tag Manager with the Booking Engine]]
* [[How to Customize the Look and Feel of the Booking Engine]]
* [[How to Integrate the Search Widget in Your Website]]
* [[How to Integrate a Popup Window in Your Website With an Offer From Your hoteliga Account]]

== FAQs ==

* [[I received an email saying "YOU MAY BE LOSING SALES!"]]

File:GA4-18.png

2023-07-07T09:41:57Z

Ataa:

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T09:41:36Z

Ataa:

== Introduction ==
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It is the most widely used web analytics service on the internet.

Google Analytics is used to track the website activity of the users, such as session duration, pages per session, bounce rate etc. along with the information on the source of the traffic. It can be integrated with Google AdWords, with which users can review online campaigns by tracking landing page quality and conversions (goals).

More information on Google Analytics can be found at [https://en.wikipedia.org/wiki/Google_Analytics Wikipedia's page]

See the introductory video here:

<youtube>GG5xBwbje1E</youtube>

The full list of videos the official Google Analytics YouTube channel can be found [https://www.youtube.com/user/googleanalytics/videos here].

== The hoteliga Booking Engine and Google Analytics ==
The hoteliga Booking Engine supports integration with Google Analytics. In this way, you can have your property's website traffic monitored and analyzed along with the special web page of the hoteliga Booking Engine, which usually is in the form:

<pre>
https://book.hoteliga.com/yourdomain</pre>

In the instructions below it is explained how to create a new property for your booking engine using the same account so you can have in parallel two different views of statistics in Google Analytics, one for your property's website and one for the hoteliga Booking Engine.

== Creating a Google Analytics Account ==
Creating a Google Analytics account is free. If you don't have one, visit [https://marketingplatform.google.com/about/analytics/ this page] and click the '''"Start for free"''' button. Then you will need to start the process with your Gmail account.

If you don't have a Gmail account, click "Create account".

Note, if you already have a Google Analytics 4 for your website, you can easily create one for your Book Engine using the same account, by following the steps:
* Load your Google Analytics account
* Click on the “cogs” at the bottom left of the page
* Click on the blue button “Create New Property”

[[File:GA4-1.png|1000px]]

* Follow the prompts until you create the new property for the Booking Engine (make sure to name this property with '''hoteliga Booking Engine''')

[[File:GA4-2.png|1000px]]

* Completing the process, results in having two properties, one for your home website and one for hoteliga Booking Engine.
* You can easily access them by clicking on the name of the loaded property at the top-left of the screen

[[File:GA4-3.png|1000px]]

* Select which property you want to see data from.

[[File:GA4-4.png|1000px]]

== Connecting your Google Analytics Account with Your hoteliga Domain ==
If you just got your Google Analytics account or if you already have such an account, you need to locate and note the Google Analytics Measurement ID that you will need later on.

This video shows how to locate the Google Analytics Measurement ID:

<youtube>https://www.youtube.com/watch?v=egK4npZYQP8</youtube>

The next step is to login to your hoteliga account and navigate to the Booking Engine settings by using the top-right menu:

[[File:ga-hoteliga-ibe-1.png|300px|border]]

In the page that loads do the following:
# Make sure that the status of the booking engine is '''Inactive'''. If not, click on the switch do deactivate it.
# Click on '''"User Tracking"'''.

[[File:ga-hoteliga-ibe-2.png|1200px]]

In the following page:
# Type or paste the Google Analytics tracking ID, in the format '''G-XXXXXXXX''' as copied/noted earlier.
# Click on '''"Save"'''.

[[File:GA4-5.png|800px]]

This completes the first step to connect Google Analytics to the hoteliga Booking Engine. Read on for further configuration.

== Setting Conversions for the Booking Engine ==

Now that traffic and data from the booking engine (book.hoteliga.com) are recorded in Google Analytics, the next thing is to record real booking engine searches (not just visits) as well as the reservations made through the booking engine.
This is done through Conversion setting in Google Analytics. Conversions in Google Analytics 4 are important events for your business, such as searches or reservations

Two conversions will be set up, one for the searches and one for the reservations made.
Make sure to follow the name setting as it is shown since Google Analytics 4 is very case-sensitive.

== Booking Engine Searches Conversion Setup ==

* Make sure you are in your hoteliga Booking engine property
* Click on the “cogs” at the bottom left of the screen
* Click on the “events” in the right column, under “Property”

[[File:GA4-6.png|800px]]

* Click on “Create event”

[[File:GA4-16.png|800px]]

* In the new window, click on “Create”

[[File:GA4-8.png|800px]]

* Now, you are prompted to a new window where you can set your event.
* Type '''"booking_engine_searches"''' under Custom event name.
* The underscore is used as in Google Analytics 4 name setting gaps are not allowed.
* In Matching conditions, you should see under “Parameter” the “event_name”. Leave it as it is or set it to “event_name” if it’s not set.
* In Operator must show “equals”
* In Value, add '''“page_view”''', exactly as you see it

[[File:GA4-9.png|800px]]

* Click on “add condition” and under Parameter add “page_location”

[[File:GA4-10.png|800px]]

* Under “Operator”, click and change it to “contains”
* Under Value, add '''“/search/results”, be careful to use the same case as shown'''
* Click on “Save” at the top right

[[File:GA4-11.png|800px]]

* You will be prompted to the previous window, with your new event set. Copy this event name '''exactly as you have set it''' or note it down and press X to leave.
* Click on “Conversions” under “Events”

[[File:GA4-12.png|800px]]

* Click on “New conversion event”

[[File:GA4-13.png|800px]]

* Paste the event name “booking_engine_searches” and click “Save”

[[File:GA4-14.png|800px]]

== Booking Engine Reservations Conversion Setup ==

* Make sure you are in your hoteliga Booking engine property
* Click on the “cogs” at the bottom left of the screen
* Click on the “events” in the right column, under “Property”

[[File:GA4-6.png|800px]]

* Click on “Create event”

[[File:GA4-16.png|800px]]

* In the new window, click on “Create”

[[File:GA4-8.png|800px]]

* Now, you are prompted to a new window where you can set your event.
* Type '''"booking_engine_reservations"''' under Custom event name.
* The underscore is used as in Google Analytics 4 name setting gaps are not allowed.
* In Matching conditions, you should see under “Parameter” the “event_name”. Leave it as it is or set it to “event_name” if it’s not set.
* In Operator must show “equals”
* In Value, add '''“page_view”''', exactly as you see it

[[File:GA4-9.png|800px]]

* Click on “add condition” and under Parameter add '''“page_location”'''

[[File:GA4-10.png|800px]]

* Under “Operator”, click and change it to “contains”
* Under Value, add '''“/reservation/completed”''', '''be careful to use the same case as shown'''
* Click on “Save” at the top right

[[File:GA4-11.png|800px]]

* You will be prompted to the previous window, with your new event set. Copy this event name '''exactly as you have set it''' or note it down and press X to leave.
* Click on “Conversions” under the “Property” column to the right

[[File:GA4-12.png|800px]]

* Click on the “New conversion event” button to the right

[[File:GA4-13.png|800px]]

* Type '''“booking_engine_reservations”''', and make sure to use underscore as gaps are not allowed in Google Analytics 4, moreover, lowercase is Google’s recommendation for event naming.

[[File:GA4-14.png|800px]]

== Conversion Overview ==

After setting up the two conversions, you can see them both at the table within Conversions tab, in the “Property” column:

[[File:GA4-18.png|800px]]

Under “Count” you will see the number of times these two conversions fire, once data starts flowing. Well done!

== Linking your Google Analytics to Google Ads ==
Linking Google Analytics and Google Adwords is very useful.
Watch this video for a quick explanation of why:

Here are the steps to perform the linking.
* Login to your Google Analytics account.
* Click on the "cogs" icon on the bottom-left side of the screen.
* In the '''Property''' column, scroll down and click '''Google Ads Links'''.
* Click on the '''"Link"''' button.
* A window will be prompted, click on '''“Choose Google Ads accounts”'''
* Select the Google Ads accounts you want to link, then click on '''"Confirm”'''. Then click Next.
* In “Configure Settings”, make sure to leave turned on “Enable Personalized Advertising” and “Allow access to Analytics features from within Google Ads” then click “Next”.
* Review and when you are ready click “Submit”.
* You have successfully created a Google Ads Link. Great Job!

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T09:37:57Z

Ataa: /* Booking Engine Reservations Conversion Setup */

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T09:35:31Z

Ataa: /* Booking Engine Reservations Conversion Setup */

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T09:33:51Z

Ataa: /* Booking Engine Searches Conversion Setup */

File:GA4-16.png

2023-07-07T09:32:50Z

Ataa:

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T09:31:32Z

Ataa: /* Booking Engine Reservations Conversion Setup */

== Introduction ==
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It is the most widely used web analytics service on the internet.

Google Analytics is used to track the website activity of the users, such as session duration, pages per session, bounce rate etc. along with the information on the source of the traffic. It can be integrated with Google AdWords, with which users can review online campaigns by tracking landing page quality and conversions (goals).

More information on Google Analytics can be found at [https://en.wikipedia.org/wiki/Google_Analytics Wikipedia's page]

See the introductory video here:

<youtube>GG5xBwbje1E</youtube>

The full list of videos the official Google Analytics YouTube channel can be found [https://www.youtube.com/user/googleanalytics/videos here].

== The hoteliga Booking Engine and Google Analytics ==
The hoteliga Booking Engine supports integration with Google Analytics. In this way, you can have your property's website traffic monitored and analyzed along with the special web page of the hoteliga Booking Engine, which usually is in the form:

<pre>
https://book.hoteliga.com/yourdomain</pre>

In the instructions below it is explained how to create a new property for your booking engine using the same account so you can have in parallel two different views of statistics in Google Analytics, one for your property's website and one for the hoteliga Booking Engine.

== Creating a Google Analytics Account ==
Creating a Google Analytics account is free. If you don't have one, visit [https://marketingplatform.google.com/about/analytics/ this page] and click the '''"Start for free"''' button. Then you will need to start the process with your Gmail account.

If you don't have a Gmail account, click "Create account".

Note, if you already have a Google Analytics 4 for your website, you can easily create one for your Book Engine using the same account, by following the steps:
* Load your Google Analytics account
* Click on the “cogs” at the bottom left of the page
* Click on the blue button “Create New Property”

[[File:GA4-1.png|1000px]]

* Follow the prompts until you create the new property for the Booking Engine (make sure to name this property with '''hoteliga Booking Engine''')

[[File:GA4-2.png|1000px]]

* Completing the process, results in having two properties, one for your home website and one for hoteliga Booking Engine.
* You can easily access them by clicking on the name of the loaded property at the top-left of the screen

[[File:GA4-3.png|1000px]]

* Select which property you want to see data from.

[[File:GA4-4.png|1000px]]

== Connecting your Google Analytics Account with Your hoteliga Domain ==
If you just got your Google Analytics account or if you already have such an account, you need to locate and note the Google Analytics Measurement ID that you will need later on.

This video shows how to locate the Google Analytics Measurement ID:

<youtube>https://www.youtube.com/watch?v=egK4npZYQP8</youtube>

The next step is to login to your hoteliga account and navigate to the Booking Engine settings by using the top-right menu:

[[File:ga-hoteliga-ibe-1.png|300px|border]]

In the page that loads do the following:
# Make sure that the status of the booking engine is '''Inactive'''. If not, click on the switch do deactivate it.
# Click on '''"User Tracking"'''.

[[File:ga-hoteliga-ibe-2.png|1200px]]

In the following page:
# Type or paste the Google Analytics tracking ID, in the format '''G-XXXXXXXX''' as copied/noted earlier.
# Click on '''"Save"'''.

[[File:GA4-5.png|800px]]

This completes the first step to connect Google Analytics to the hoteliga Booking Engine. Read on for further configuration.

== Setting Conversions for the Booking Engine ==

Now that traffic and data from the booking engine (book.hoteliga.com) are recorded in Google Analytics, the next thing is to record real booking engine searches (not just visits) as well as the reservations made through the booking engine.
This is done through Conversion setting in Google Analytics. Conversions in Google Analytics 4 are important events for your business, such as searches or reservations

Two conversions will be set up, one for the searches and one for the reservations made.
Make sure to follow the name setting as it is shown since Google Analytics 4 is very case-sensitive.

== Booking Engine Searches Conversion Setup ==

* Make sure you are in your hoteliga Booking engine property
* Click on the “cogs” at the bottom left of the screen
* Click on the “events” in the right column, under “Property”

[[File:GA4-6.png|800px]]

* Click on “Create event”

[[File:GA4-7.png|800px]]

* In the new window, click on “Create”

[[File:GA4-8.png|800px]]

* Now, you are prompted to a new window where you can set your event.
* Type '''"booking_engine_searches"''' under Custom event name.
* The underscore is used as in Google Analytics 4 name setting gaps are not allowed.
* In Matching conditions, you should see under “Parameter” the “event_name”. Leave it as it is or set it to “event_name” if it’s not set.
* In Operator must show “equals”
* In Value, add '''“page_view”''', exactly as you see it

[[File:GA4-9.png|800px]]

* Click on “add condition” and under Parameter add “page_location”

[[File:GA4-10.png|800px]]

* Under “Operator”, click and change it to “contains”
* Under Value, add '''“/search/results”, be careful to use the same case as shown'''
* Click on “Save” at the top right

[[File:GA4-11.png|800px]]

* You will be prompted to the previous window, with your new event set. Copy this event name '''exactly as you have set it''' or note it down and press X to leave.
* Click on “Conversions” under “Events”

[[File:GA4-12.png|800px]]

* Click on “New conversion event”

[[File:GA4-13.png|800px]]

* Paste the event name “booking_engine_searches” and click “Save”

[[File:GA4-14.png|800px]]

== Booking Engine Reservations Conversion Setup ==

* Make sure you are in your hoteliga Booking engine property
* Click on the “cogs” at the bottom left of the screen
* Click on the “events” in the right column, under “Property”

[[File:GA4-6.png|800px]]

* Click on “Create event”

[[File:GA4-16.png|800px]]

* In the new window, click on “Create”

[[File:GA4-8.png|800px]]

* Now, you are prompted to a new window where you can set your event.
* Type '''"booking_engine_reservations"''' under Custom event name.
* The underscore is used as in Google Analytics 4 name setting gaps are not allowed.
* In Matching conditions, you should see under “Parameter” the “event_name”. Leave it as it is or set it to “event_name” if it’s not set.
* In Operator must show “equals”

[[File:GA4-9.png|800px]]

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T09:29:27Z

Ataa: /* Booking Engine Reservations Conversion Setup */

== Introduction ==
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It is the most widely used web analytics service on the internet.

Google Analytics is used to track the website activity of the users, such as session duration, pages per session, bounce rate etc. along with the information on the source of the traffic. It can be integrated with Google AdWords, with which users can review online campaigns by tracking landing page quality and conversions (goals).

More information on Google Analytics can be found at [https://en.wikipedia.org/wiki/Google_Analytics Wikipedia's page]

See the introductory video here:

<youtube>GG5xBwbje1E</youtube>

The full list of videos the official Google Analytics YouTube channel can be found [https://www.youtube.com/user/googleanalytics/videos here].

== The hoteliga Booking Engine and Google Analytics ==
The hoteliga Booking Engine supports integration with Google Analytics. In this way, you can have your property's website traffic monitored and analyzed along with the special web page of the hoteliga Booking Engine, which usually is in the form:

<pre>
https://book.hoteliga.com/yourdomain</pre>

In the instructions below it is explained how to create a new property for your booking engine using the same account so you can have in parallel two different views of statistics in Google Analytics, one for your property's website and one for the hoteliga Booking Engine.

== Creating a Google Analytics Account ==
Creating a Google Analytics account is free. If you don't have one, visit [https://marketingplatform.google.com/about/analytics/ this page] and click the '''"Start for free"''' button. Then you will need to start the process with your Gmail account.

If you don't have a Gmail account, click "Create account".

Note, if you already have a Google Analytics 4 for your website, you can easily create one for your Book Engine using the same account, by following the steps:
* Load your Google Analytics account
* Click on the “cogs” at the bottom left of the page
* Click on the blue button “Create New Property”

[[File:GA4-1.png|1000px]]

* Follow the prompts until you create the new property for the Booking Engine (make sure to name this property with '''hoteliga Booking Engine''')

[[File:GA4-2.png|1000px]]

* Completing the process, results in having two properties, one for your home website and one for hoteliga Booking Engine.
* You can easily access them by clicking on the name of the loaded property at the top-left of the screen

[[File:GA4-3.png|1000px]]

* Select which property you want to see data from.

[[File:GA4-4.png|1000px]]

== Connecting your Google Analytics Account with Your hoteliga Domain ==
If you just got your Google Analytics account or if you already have such an account, you need to locate and note the Google Analytics Measurement ID that you will need later on.

This video shows how to locate the Google Analytics Measurement ID:

<youtube>https://www.youtube.com/watch?v=egK4npZYQP8</youtube>

The next step is to login to your hoteliga account and navigate to the Booking Engine settings by using the top-right menu:

[[File:ga-hoteliga-ibe-1.png|300px|border]]

In the page that loads do the following:
# Make sure that the status of the booking engine is '''Inactive'''. If not, click on the switch do deactivate it.
# Click on '''"User Tracking"'''.

[[File:ga-hoteliga-ibe-2.png|1200px]]

In the following page:
# Type or paste the Google Analytics tracking ID, in the format '''G-XXXXXXXX''' as copied/noted earlier.
# Click on '''"Save"'''.

[[File:GA4-5.png|800px]]

This completes the first step to connect Google Analytics to the hoteliga Booking Engine. Read on for further configuration.

== Setting Conversions for the Booking Engine ==

Now that traffic and data from the booking engine (book.hoteliga.com) are recorded in Google Analytics, the next thing is to record real booking engine searches (not just visits) as well as the reservations made through the booking engine.
This is done through Conversion setting in Google Analytics. Conversions in Google Analytics 4 are important events for your business, such as searches or reservations

Two conversions will be set up, one for the searches and one for the reservations made.
Make sure to follow the name setting as it is shown since Google Analytics 4 is very case-sensitive.

== Booking Engine Searches Conversion Setup ==

* Make sure you are in your hoteliga Booking engine property
* Click on the “cogs” at the bottom left of the screen
* Click on the “events” in the right column, under “Property”

[[File:GA4-6.png|800px]]

* Click on “Create event”

[[File:GA4-7.png|800px]]

* In the new window, click on “Create”

[[File:GA4-8.png|800px]]

* Now, you are prompted to a new window where you can set your event.
* Type '''"booking_engine_searches"''' under Custom event name.
* The underscore is used as in Google Analytics 4 name setting gaps are not allowed.
* In Matching conditions, you should see under “Parameter” the “event_name”. Leave it as it is or set it to “event_name” if it’s not set.
* In Operator must show “equals”
* In Value, add '''“page_view”''', exactly as you see it

[[File:GA4-9.png|800px]]

* Click on “add condition” and under Parameter add “page_location”

[[File:GA4-10.png|800px]]

* Under “Operator”, click and change it to “contains”
* Under Value, add '''“/search/results”, be careful to use the same case as shown'''
* Click on “Save” at the top right

[[File:GA4-11.png|800px]]

* You will be prompted to the previous window, with your new event set. Copy this event name '''exactly as you have set it''' or note it down and press X to leave.
* Click on “Conversions” under “Events”

[[File:GA4-12.png|800px]]

* Click on “New conversion event”

[[File:GA4-13.png|800px]]

* Paste the event name “booking_engine_searches” and click “Save”

[[File:GA4-14.png|800px]]

== Booking Engine Reservations Conversion Setup ==

* Make sure you are in your hoteliga Booking engine property
* Click on the “cogs” at the bottom left of the screen
* Click on the “events” in the right column, under “Property”

[[File:GA4-6.png|800px]]

* Click on “Create event”

[[File:GA4-7.png|800px]]

* In the new window, click on “Create”

[[File:GA4-8.png|800px]]

* Now, you are prompted to a new window where you can set your event.
* Type '''"booking_engine_reservations"''' under Custom event name.
* The underscore is used as in Google Analytics 4 name setting gaps are not allowed.
* In Matching conditions, you should see under “Parameter” the “event_name”. Leave it as it is or set it to “event_name” if it’s not set.
* In Operator must show “equals”

[[File:GA4-9.png|800px]]

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T09:27:59Z

Ataa:

== Introduction ==
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It is the most widely used web analytics service on the internet.

Google Analytics is used to track the website activity of the users, such as session duration, pages per session, bounce rate etc. along with the information on the source of the traffic. It can be integrated with Google AdWords, with which users can review online campaigns by tracking landing page quality and conversions (goals).

More information on Google Analytics can be found at [https://en.wikipedia.org/wiki/Google_Analytics Wikipedia's page]

See the introductory video here:

<youtube>GG5xBwbje1E</youtube>

The full list of videos the official Google Analytics YouTube channel can be found [https://www.youtube.com/user/googleanalytics/videos here].

== The hoteliga Booking Engine and Google Analytics ==
The hoteliga Booking Engine supports integration with Google Analytics. In this way, you can have your property's website traffic monitored and analyzed along with the special web page of the hoteliga Booking Engine, which usually is in the form:

<pre>
https://book.hoteliga.com/yourdomain</pre>

In the instructions below it is explained how to create a new property for your booking engine using the same account so you can have in parallel two different views of statistics in Google Analytics, one for your property's website and one for the hoteliga Booking Engine.

== Creating a Google Analytics Account ==
Creating a Google Analytics account is free. If you don't have one, visit [https://marketingplatform.google.com/about/analytics/ this page] and click the '''"Start for free"''' button. Then you will need to start the process with your Gmail account.

If you don't have a Gmail account, click "Create account".

Note, if you already have a Google Analytics 4 for your website, you can easily create one for your Book Engine using the same account, by following the steps:
* Load your Google Analytics account
* Click on the “cogs” at the bottom left of the page
* Click on the blue button “Create New Property”

[[File:GA4-1.png|1000px]]

* Follow the prompts until you create the new property for the Booking Engine (make sure to name this property with '''hoteliga Booking Engine''')

[[File:GA4-2.png|1000px]]

* Completing the process, results in having two properties, one for your home website and one for hoteliga Booking Engine.
* You can easily access them by clicking on the name of the loaded property at the top-left of the screen

[[File:GA4-3.png|1000px]]

* Select which property you want to see data from.

[[File:GA4-4.png|1000px]]

== Connecting your Google Analytics Account with Your hoteliga Domain ==
If you just got your Google Analytics account or if you already have such an account, you need to locate and note the Google Analytics Measurement ID that you will need later on.

This video shows how to locate the Google Analytics Measurement ID:

<youtube>https://www.youtube.com/watch?v=egK4npZYQP8</youtube>

The next step is to login to your hoteliga account and navigate to the Booking Engine settings by using the top-right menu:

[[File:ga-hoteliga-ibe-1.png|300px|border]]

In the page that loads do the following:
# Make sure that the status of the booking engine is '''Inactive'''. If not, click on the switch do deactivate it.
# Click on '''"User Tracking"'''.

[[File:ga-hoteliga-ibe-2.png|1200px]]

In the following page:
# Type or paste the Google Analytics tracking ID, in the format '''G-XXXXXXXX''' as copied/noted earlier.
# Click on '''"Save"'''.

[[File:GA4-5.png|800px]]

This completes the first step to connect Google Analytics to the hoteliga Booking Engine. Read on for further configuration.

== Setting Conversions for the Booking Engine ==

Now that traffic and data from the booking engine (book.hoteliga.com) are recorded in Google Analytics, the next thing is to record real booking engine searches (not just visits) as well as the reservations made through the booking engine.
This is done through Conversion setting in Google Analytics. Conversions in Google Analytics 4 are important events for your business, such as searches or reservations

Two conversions will be set up, one for the searches and one for the reservations made.
Make sure to follow the name setting as it is shown since Google Analytics 4 is very case-sensitive.

== Booking Engine Searches Conversion Setup ==

* Make sure you are in your hoteliga Booking engine property
* Click on the “cogs” at the bottom left of the screen
* Click on the “events” in the right column, under “Property”

[[File:GA4-6.png|800px]]

* Click on “Create event”

[[File:GA4-7.png|800px]]

* In the new window, click on “Create”

[[File:GA4-8.png|800px]]

* Now, you are prompted to a new window where you can set your event.
* Type '''"booking_engine_searches"''' under Custom event name.
* The underscore is used as in Google Analytics 4 name setting gaps are not allowed.
* In Matching conditions, you should see under “Parameter” the “event_name”. Leave it as it is or set it to “event_name” if it’s not set.
* In Operator must show “equals”
* In Value, add '''“page_view”''', exactly as you see it

[[File:GA4-9.png|800px]]

* Click on “add condition” and under Parameter add “page_location”

[[File:GA4-10.png|800px]]

* Under “Operator”, click and change it to “contains”
* Under Value, add '''“/search/results”, be careful to use the same case as shown'''
* Click on “Save” at the top right

[[File:GA4-11.png|800px]]

* You will be prompted to the previous window, with your new event set. Copy this event name '''exactly as you have set it''' or note it down and press X to leave.
* Click on “Conversions” under “Events”

[[File:GA4-12.png|800px]]

* Click on “New conversion event”

[[File:GA4-13.png|800px]]

* Paste the event name “booking_engine_searches” and click “Save”

[[File:GA4-14.png|800px]]

== Booking Engine Reservations Conversion Setup ==

* Make sure you are in your hoteliga Booking engine property
* Click on the “cogs” at the bottom left of the screen
* Click on the “events” in the right column, under “Property”

[[File:GA4-5.png|800px]]

* Click on “Create event”

[[File:GA4-6.png|800px]]

* In the new window, click on “Create”

[[File:GA4-7.png|800px]]

* Now, you are prompted to a new window where you can set your event.
* Type '''"booking_engine_reservations"''' under Custom event name.
* The underscore is used as in Google Analytics 4 name setting gaps are not allowed.
* In Matching conditions, you should see under “Parameter” the “event_name”. Leave it as it is or set it to “event_name” if it’s not set.
* In Operator must show “equals”

[[File:GA4-8.png|800px]]

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T09:24:56Z

Ataa: /* Booking Engine Reservations Conversion Setup */

== Introduction ==
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It is the most widely used web analytics service on the internet.

Google Analytics is used to track the website activity of the users, such as session duration, pages per session, bounce rate etc. along with the information on the source of the traffic. It can be integrated with Google AdWords, with which users can review online campaigns by tracking landing page quality and conversions (goals).

More information on Google Analytics can be found at [https://en.wikipedia.org/wiki/Google_Analytics Wikipedia's page]

See the introductory video here:

<youtube>GG5xBwbje1E</youtube>

The full list of videos the official Google Analytics YouTube channel can be found [https://www.youtube.com/user/googleanalytics/videos here].

== The hoteliga Booking Engine and Google Analytics ==
The hoteliga Booking Engine supports integration with Google Analytics. In this way, you can have your property's website traffic monitored and analyzed along with the special web page of the hoteliga Booking Engine, which usually is in the form:

<pre>
https://book.hoteliga.com/yourdomain</pre>

In the instructions below it is explained how to create a new property for your booking engine using the same account so you can have in parallel two different views of statistics in Google Analytics, one for your property's website and one for the hoteliga Booking Engine.

== Creating a Google Analytics Account ==
Creating a Google Analytics account is free. If you don't have one, visit [https://marketingplatform.google.com/about/analytics/ this page] and click the '''"Start for free"''' button. Then you will need to start the process with your Gmail account.

If you don't have a Gmail account, click "Create account".

Note, if you already have a Google Analytics 4 for your website, you can easily create one for your Book Engine using the same account, by following the steps:
* Load your Google Analytics account
* Click on the “cogs” at the bottom left of the page
* Click on the blue button “Create New Property”

[[File:GA4-1.png|1000px]]

* Follow the prompts until you create the new property for the Booking Engine (make sure to name this property with '''hoteliga Booking Engine''')

[[File:GA4-2.png|1000px]]

* Completing the process, results in having two properties, one for your home website and one for hoteliga Booking Engine.
* You can easily access them by clicking on the name of the loaded property at the top-left of the screen

[[File:GA4-3.png|1000px]]

* Select which property you want to see data from.

[[File:GA4-4.png|1000px]]

== Connecting your Google Analytics Account with Your hoteliga Domain ==
If you just got your Google Analytics account or if you already have such an account, you need to locate and note the Google Analytics Measurement ID that you will need later on.

This video shows how to locate the Google Analytics Measurement ID:

<youtube>https://www.youtube.com/watch?v=egK4npZYQP8</youtube>

The next step is to login to your hoteliga account and navigate to the Booking Engine settings by using the top-right menu:

[[File:ga-hoteliga-ibe-1.png|300px|border]]

In the page that loads do the following:
# Make sure that the status of the booking engine is '''Inactive'''. If not, click on the switch do deactivate it.
# Click on '''"User Tracking"'''.

[[File:ga-hoteliga-ibe-2.png|1200px]]

In the following page:
# Type or paste the Google Analytics tracking ID, in the format '''G-XXXXXXXX''' as copied/noted earlier.
# Click on '''"Save"'''.

[[File:GA4-5.png|800px]]

This completes the first step to connect Google Analytics to the hoteliga Booking Engine. Read on for further configuration.

== Setting Conversions for the Booking Engine ==

Now that traffic and data from the booking engine (book.hoteliga.com) are recorded in Google Analytics, the next thing is to record real booking engine searches (not just visits) as well as the reservations made through the booking engine.
This is done through Conversion setting in Google Analytics. Conversions in Google Analytics 4 are important events for your business, such as searches or reservations

Two conversions will be set up, one for the searches and one for the reservations made.
Make sure to follow the name setting as it is shown since Google Analytics 4 is very case-sensitive.

== Booking Engine Searches Conversion Setup ==

* Make sure you are in your hoteliga Booking engine property
* Click on the “cogs” at the bottom left of the screen
* Click on the “events” in the right column, under “Property”

[[File:GA4-6.png|800px]]

* Click on “Create event”

[[File:GA4-7.png|800px]]

* In the new window, click on “Create”

[[File:GA4-8.png|800px]]

* Now, you are prompted to a new window where you can set your event.
* Type '''"booking_engine_searches"''' under Custom event name.
* The underscore is used as in Google Analytics 4 name setting gaps are not allowed.
* In Matching conditions, you should see under “Parameter” the “event_name”. Leave it as it is or set it to “event_name” if it’s not set.
* In Operator must show “equals”
* In Value, add '''“page_view”''', exactly as you see it

[[File:GA4-9.png|800px]]

* Click on “add condition” and under Parameter add “page_location”

[[File:GA4-10.png|800px]]

* Under “Operator”, click and change it to “contains”
* Under Value, add '''“/search/results”, be careful to use the same case as shown'''
* Click on “Save” at the top right

[[File:GA4-11.png|800px]]

* You will be prompted to the previous window, with your new event set. Copy this event name '''exactly as you have set it''' or note it down and press X to leave.
* Click on “Conversions” under “Events”

[[File:GA4-12.png|800px]]

* Click on “New conversion event”

[[File:GA4-13.png|800px]]

* Paste the event name “booking_engine_searches” and click “Save”

[[File:GA4-14.png|800px]]

== Booking Engine Reservations Conversion Setup ==

* Make sure you are in your hoteliga Booking engine property
* Click on the “cogs” at the bottom left of the screen
* Click on the “events” in the right column, under “Property”

[[File:GA4-15.png|800px]]

* Click on “Create event”

[[File:GA4-16.png|800px]]

* In the new window, click on “Create”

[[File:GA4-17.png|800px]]

* Now, you are prompted to a new window where you can set your event.
* Type '''"booking_engine_reservations"''' under Custom event name.
* The underscore is used as in Google Analytics 4 name setting gaps are not allowed.
* In Matching conditions, you should see under “Parameter” the “event_name”. Leave it as it is or set it to “event_name” if it’s not set.
* In Operator must show “equals”

File:Ga4-16.png

2023-07-07T09:23:03Z

Ataa:

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T09:22:07Z

Ataa:

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T09:21:53Z

Ataa: /* Booking Engine Reservations Conversion Setup */

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T09:20:17Z

Ataa:

File:GA4-14.png

2023-07-07T09:20:00Z

Ataa:

File:GA4-13.png

2023-07-07T09:19:13Z

Ataa:

File:GA4-12.png

2023-07-07T09:18:31Z

Ataa:

File:GA4-11.png

2023-07-07T09:17:29Z

Ataa:

File:GA4-10.png

2023-07-07T09:16:21Z

Ataa:

File:GA4-9.png

2023-07-07T09:15:39Z

Ataa:

File:GA4-8.png

2023-07-07T09:14:00Z

Ataa:

File:GA4-6.png

2023-07-07T09:12:38Z

Ataa:

File:GA4-5.png

2023-07-07T09:07:56Z

Ataa: Ataa uploaded a new version of File:GA4-5.png

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T09:06:38Z

Ataa: /* Connecting your Google Analytics Account with Your hoteliga Domain */

File:GA4-5.png

2023-07-07T09:06:18Z

Ataa:

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T09:02:50Z

Ataa: /* Connecting your Google Analytics Account with Your hoteliga Domain */

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T09:02:28Z

Ataa: /* Connecting your Google Analytics Account with Your hoteliga Domain */

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T08:53:45Z

Ataa: /* Creating a Google Analytics Account */

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T08:52:51Z

Ataa: /* Connecting your Google Analytics Account with Your hoteliga Domain */

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T08:52:22Z

Ataa:

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T08:50:47Z

Ataa:

File:GA4-4.png

2023-07-07T08:50:33Z

Ataa:

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T08:49:11Z

Ataa:

File:GA4-3.png

2023-07-07T08:48:55Z

Ataa:

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T08:47:26Z

Ataa:

File:GA4-2.png

2023-07-07T08:47:08Z

Ataa:

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T08:46:16Z

Ataa:

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T08:46:02Z

Ataa:

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T08:45:21Z

Ataa:

File:GA4-1.png

2023-07-07T08:44:10Z

Ataa:

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T08:42:17Z

Ataa:

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T08:01:05Z

Ataa:

How to Use Google Analytics 4 with the Booking Engine

2023-07-07T07:58:20Z

Ataa:

How to Use Google Analytics 4 with the Booking Engine

2023-07-06T13:00:12Z

Ataa: Created page with "== Introduction == Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It is the most widely used web analytics service on t..."